Privacy Policy

Your privacy matters. This page explains what data we collect, how we use it, and the choices you have.

Last updated: 28 Nov 2025

1. Who We Are

Gucci Ace Sneakers (“we”, “us”, “our”) is an online store that curates Gucci Ace sneakers and related styles.

  • Legal entity: Gucci Ace Sneakers
  • Address: 215 W 40th St, Suite 1203, New York, NY 10018, United States
  • Email: [email protected]
  • Data Controller: Gucci Ace Sneakers (EU/UK customers)

2. Data We Collect

Information you provide

  • Account and order data: name, email, phone, billing/shipping addresses, order details.
  • Payment details: last 4 digits and tokenized identifiers via our payment processor; we do not store full card numbers.
  • Support messages, reviews, survey responses.

Information collected automatically

  • Device and usage: IP address, device type, browser, pages viewed, timestamps, referral URLs.
  • Cookies and similar technologies: session IDs, preferences, cart contents, consent choices.

Information from partners

  • Payment providers (e.g., Stripe/PayPal) for fraud prevention and payment confirmation.
  • Analytics and ad platforms (e.g., Google, Meta) for aggregate insights and ad measurement.
  • Logistics providers for shipping status and delivery confirmations.

3. How We Use Your Data

  • Provide services: process orders, payments, shipping, returns, and customer support.
  • Improve our store: troubleshoot, analyze performance, and enhance features.
  • Personalize: remember preferences, recommend products, and tailor content.
  • Marketing: send emails or show ads with your consent or as permitted by law. You can opt out anytime.
  • Security and fraud prevention: detect and prevent misuse and unauthorized transactions.
  • Legal: comply with tax, accounting, and regulatory obligations.

5. Cookies & Tracking

We use cookies and similar technologies.

  • Essential: required for the site to function (e.g., cart, checkout, security). Always on.
  • Analytics: helps us understand traffic and improve the experience.
  • Advertising: used to deliver and measure personalized ads.

Manage your preferences anytime: .

6. Advertising & Analytics

We may use analytics to understand performance (e.g., Google Analytics) and ad partners to show relevant offers (e.g., Meta Ads, Google Ads). These partners may set cookies and receive limited data (like hashed identifiers or device information) to measure results and avoid showing you the same ad repeatedly.

You can opt out of advertising cookies in . If you enable Global Privacy Control, we treat it as a “Do Not Sell or Share” signal for California residents.

7. When We Share Data

  • Service providers: payment processing, hosting, analytics, marketing, customer support, and logistics—bound by contracts and confidentiality.
  • Legal and fraud prevention: when required by law or to protect our rights, users, or the public.
  • Business transfers: in case of merger, acquisition, or asset sale, in line with applicable law.

8. International Transfers

We operate in the United States. If you access our site from the EU/UK or other regions, your data may be transferred to the US. Where required, we rely on appropriate safeguards such as Standard Contractual Clauses.

9. Data Retention

We keep personal data only as long as necessary for the purposes described in this policy:

  • Orders and invoices: typically 7 years for tax/accounting obligations.
  • Support records: up to 3 years after the last interaction.
  • Marketing data: until you unsubscribe or request deletion, or as required by law.
  • Cookies: per the lifespan listed in your browser or our cookie settings panel.

10. Your Rights (GDPR/CCPA)

EU/UK (GDPR)

  • Access, rectify, or erase your data.
  • Restrict or object to processing.
  • Data portability.
  • Withdraw consent at any time where processing is based on consent.
  • Lodge a complaint with your supervisory authority.

California (CCPA/CPRA)

  • Know what categories of personal information we collect and disclose.
  • Access and delete certain information.
  • Correct inaccuracies.
  • Opt out of “sale” or “sharing” of personal information for cross‑context behavioral advertising.

To exercise rights, email [email protected]. We may verify your request to protect your data.

11. Children’s Privacy

Our site is not directed to individuals under 13. We do not knowingly collect data from children. If you believe a child provided personal data, please contact us to remove it.

12. Security

We use administrative, technical, and physical safeguards appropriate to the nature of the data, including encryption in transit (HTTPS), access controls, and monitoring. No method of transmission or storage is 100% secure.

14. Do Not Track & Global Privacy Control

We recognize Global Privacy Control (GPC) signals in supported browsers and treat them as an opt‑out of selling or sharing personal information for California residents. Industry standards for Do Not Track are not yet finalized; however, you can also manage cookie preferences via our settings.

15. Changes to This Policy

We may update this policy to reflect changes in law or our practices. We’ll post the revised version with an updated “Last updated” date and, where appropriate, notify you by email or on‑site notice.

16. Contact Us

If you have questions or requests about this Privacy Policy, contact us:

  • Email: [email protected]
  • Address: 215 W 40th St, Suite 1203, New York, NY 10018, United States